Curious Rat

One Developer's Year in the App Store →

Trevor McKendrick:

I didn’t want to spend $10,000 making something really great that nobody wanted. I wanted to test the market, and cheaply

Once the apps were generating more revenue I was able to invest that back into a complete overhaul. The latest version looks awesome. It’s faster, has more functionality, and I think customers are going to love it. We’re releasing the update in the middle of next month.

It’s such a simple philosophy - start small, grow gradually - but so many apps and start-ups either forget it or ignore it completely. This is the first of a 10-part series from the developer and I’m very interested in reading the next installments, like “Finding a long-term designer and developer” and “Making an audiobook”.